Privacy Policy
1. What Information We Collect
We collect information to provide you with our services and improve your experience.
Information You Provide:
We collect personal details you give us directly. This includes your name, contact information, and specific vehicle preferences. When you apply for financing, we collect sensitive information such as your Social Insurance Number, credit score, gross income, and details about your financial history (e.g., bankruptcy or repossession).
Automatic Information Collection:
When you use our website, we automatically collect technical data to improve our services. This includes your IP address, browser type, and navigation patterns. We may also collect data on your on-site behavior, such as mouse movements and screenshots of your activity. This website uses Google Analytics to help us understand user behavior. If you wish to opt out, you can do so by visiting the Google Analytics Opt-out page.
Connected Vehicle Data:
Modern vehicles are equipped with technology that may collect data about the car's performance, location, and your driving behavior. This data is collected by the vehicle manufacturer and is subject to their own privacy policies. For more information, please consult the privacy policy provided by the vehicle manufacturer.
Use of Advertising Services:
We provide ad companies with identifiers (like a cookie and or device ID) so they can show you more relevant ads.
2. How We Use Your Information
We use your personal information for a variety of business purposes, including:
- Service & Order Fulfillment: To process your requests for vehicles, parts, and services.
- Financing Applications: To manage your financing and loan applications with our partners.
- Customer Support: To respond to your questions and provide assistance.
- Website Improvement: To analyze user behavior and enhance the functionality of our website.
3. How We Share Your Information
Information about our customers is a vital part of our business. We are not in the business of selling your personal information to others. We share your information only as described below.
Transactions with Third Parties:
We make services and products from third parties available to you. For example, if you apply for financing, a third-party lender is involved in the transaction. We share your information with these third parties to complete the transaction.
Third-Party Service Providers:
We employ other companies to perform tasks on our behalf. This includes providing marketing assistance, processing payments, managing credit risk, and delivering customer service. These service providers have access to the personal information they need to perform their functions but are prohibited from using it for other purposes.
Business Transfers:
If we sell or acquire other businesses, customer information is typically a transferred business asset. In such cases, your information remains subject to this Privacy Notice.
Protection of Our Business and Others:
We release personal information when we believe it's appropriate to comply with the law, enforce our policies, or protect our rights, property, or safety, as well as the safety of our customers and others.
4. Your Privacy Choices and Rights
You have choices about how your information is used and the right to access it.
Accessing and Managing Your Information:
You can access and manage your account information, including your contact details and purchase history. To make changes or updates, simply contact us directly. It is important that you protect against unauthorized access to your devices and accounts. We recommend using a unique password and signing off when you use a shared computer.
Data Retention:
We keep your personal information for as long as necessary to provide you with services and to fulfill the purposes outlined in this policy. We may retain your information for a longer period if required or permitted by law.
Marketing Communications:
With your explicit consent, we may send you marketing emails and promotions. You can withdraw your consent at any time by calling us at (416) 510-3333 or by using the unsubscribe link in our emails.
Do Not Track:
Our website does not currently respond to "Do Not Track" signals. You can enable or disable this feature in your browser's settings.
5. Cookies
We use cookies to improve your browsing experience. Cookies are small files stored on your device that help us remember your preferences, understand how you use our site, and show you relevant content. You can manage your cookie preferences through your browser's settings.
6. Third-Party Websites
Our website may contain links to websites operated by other parties. These links are provided for your convenience only. We do not control these websites and are not responsible for their content, privacy practices, or other policies. We encourage you to read the privacy policies of any third-party websites you visit.
7. Children's Privacy
Our services are intended for use by adults. We do not knowingly collect personal information from children under the age of 16. If we learn that we have collected information from a child under 16 without parental consent, we will take immediate steps to delete that information from our servers.
If you are a parent or legal guardian and believe we may have collected personal information from your child, please contact us at (416) 510-3333 so we can promptly delete it.
8. Changes to This Policy
We may update this policy periodically. When we do, we will post the new version and update the Effective Date. We encourage you to review it regularly to stay informed.